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The Youdle mobile app crowdsources data on Memphis in-stock merchandise from local businesses so consumers can find what retailers have on-site from the comfort of their homes with their mobile devices. The concept began in 2020 as a Facebook group began crowdsourcing real-time sightings of coveted pandemic products that were sparsely on the shelves. Since its foundation, Youdle has helped over 34,000 shoppers source items in the Memphis area. 

Owner Kontji Anthony has worked with the TSBDC Memphis office since the inception of her business. Through the services at the TSBDC Kontji and her team have received business strategy coaching, financial consulting, advice on intellectual property, marketing assistance, research packages, progress check-ins, and intern assistance. The Youdle Platform has been working with the TSBDC for the past twenty-four months, and through their support, the company has hired six employees and raised $375,000 in angel investing and in-kind services. Youdle plans to continue working with the TSBDC on a growth strategy to deploy their app to other areas across the US.

Owner Kontji Anthony stated, “Small businesses are America’s backbone, and the Tennessee Small Business Development Center Southwest Community College division has played an integral part in our startup surviving and thriving as a small business. With the TSBDC, Dr. Nashawn Branch, and his incredible staff by our side, we see hope in achieving the American dream.” 

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